Apr 19, 20214 minHIGH-COST MISCONCEPTIONS ABOUT B2B CONTENT MARKETING B2B marketing has changed dramatically in the last decade and will probably continue to do so for years to come. These transformations...
Apr 12, 20212 minBENEFITS OF PAID SEARCH CAMPAIGNS Today, with more than 3.5 billion Google searches performed each day, most companies understood the importance of showing up for relevant...
Mar 31, 20214 minMARKETING ATTRIBUTION MODELS AND HOW THEY WORK How’d you love for a visitor to find your blog or click on one of your ads and immediately convert into a qualified lead, or even a sale?...
Mar 3, 20214 minWHY VIDEO CONTENT MARKETING IS SO POWERFUL? Video marketing is one of the advertising communication techniques that can offer value, relevance and flexibility that consumers demand....
Feb 26, 20213 minWhat’s the best way to plan your marketing efforts? Sometimes it’s easy to get confused. The key difference between content marketing and social media marketing is simple: content is what...
Feb 12, 20214 minTypes of content marketingWhat is Content Marketing? Content marketing is the process of creating relevant and valuable content in order to attract, acquire and...
Jan 24, 20214 minWhat is content marketing?What is content marketing if it isn’t just good old-fashioned story-telling - but with purpose? Traditional marketing has always sought...