Jul 7, 202115 minHow can international marketing help your company enter new markets in the digital era? The global market is no longer the sum of many independent country markets but is a whole that is much more multilateral and...
May 3, 20216 minDIGITAL AGENCY VS FREELANCER: HOW TO MAKE THE RIGHT CHOICE Have you ever wondered where your business would be without marketing? Nowhere. And where your marketing would be without your digital...
Mar 31, 20214 minMARKETING ATTRIBUTION MODELS AND HOW THEY WORK How’d you love for a visitor to find your blog or click on one of your ads and immediately convert into a qualified lead, or even a sale?...
Mar 29, 20214 minCONTENT MARKETING IN THE COVID ERA "Content is King” is a phrase that we have heard repeatedly since 1996, when Bill Gates published the article that made it famous. In the...
Mar 22, 20213 minDRUMS REVIEW: WHAT IS THE FUTURE OF VIRTUAL EVENTS? The Covid-19 pandemic has forced the events industry to rethink its business model to adapt to the changes taking place. But it has also...
Mar 17, 20214 minWHAT IS CUSTOMER RELATIONSHIP MANAGEMENT (CRM) AND WHAT ARE ITS BENEFITS? When we talk about CRM, we usually refer to a contact management system, a tool that helps with contact and sales management,...
Feb 26, 20213 minWhat’s the best way to plan your marketing efforts? Sometimes it’s easy to get confused. The key difference between content marketing and social media marketing is simple: content is what...
Feb 18, 20214 minWhy webinars?The Internet offers new possibilities to those who want to experiment and interact effectively with their target audience: webinars are...
Dec 2, 20207 minMarketing - A very complicated definitionThe definition of marketing is quite complicated. Indeed, it is possible to identify several types of marketing, and almost every 3 or 4...