Feb 23, 20213 minHow do content marketing, digital marketing and social media connect?Digital marketing is exactly what it says: marketing efforts that use digital technologies and online tactics like SEO, email marketing,...
Feb 18, 20214 minWhy webinars?The Internet offers new possibilities to those who want to experiment and interact effectively with their target audience: webinars are...
Feb 8, 20212 minDe l’importation de vin au marketing digital : touché par la Covid 19, Sébastien Faelens a su rebondPar Julia Gaulon -5 février 2021 “Je ne voulais pas rester là à galérer.” Voyant les recettes de sa société Invinno s’effondrer avec la...
Jan 14, 20217 minSébastien Faelens : tout perdre avec le Covid, déprimer et rebondir !Par Laurent Colin | Publié le 14/01/2021 à 09:55 | Mis à jour le 14/01/2021 à 16:32 Entrepreneur français installé à Londres depuis dix...
Nov 27, 20205 minA masterclass in the COVID-19 pivot with Sebastien FaelensSebastien Faelens, who at the start of this year ran a wine business, struggled deeply when pubs, bars and restaurants closed overnight...
Nov 5, 20204 minHow marketing automation delivers revenue for B2B companiesGleanster thinktank says that 79% of top-performing companies have been using marketing automation for more than two years. Another...
Oct 4, 20204 minHow to create the perfect B2B buyer persona in 2020?Buyer Personas are a key component of B2B marketing campaigns, as you know by now, but in order to implement a strategy that delivers,...